nexy

Use case

Find new customers without cold calling

Someone two streets away asked in their own group, in their own words, because they needed it now. You were asked whether you wanted the work, and they were asked whether they wanted the introduction. Nobody was cold called and nobody takes a cut of the job.

You do not go looking; a question that matches what you do gets put to you, and you say yes or no. The person asking was looking for exactly this and gets asked whether they want the introduction — so there is no cold call in either direction, no lead sold to four competitors, and no commission on the job.

What it looks like

Both sides were asked. The question was already being asked; it just never used to reach anybody who could answer it.

How to do it

  1. Say what you do, in the words a customer would use. Not your sector — “I re-point chimneys and fix flashing”.
  2. Say how far you will travel and what you are not interested in. Both matter, because declining is how the matches get better.
  3. When somebody nearby asks for that thing, you get asked whether you want it. One message, one tap.
  4. They get asked whether they want the introduction. Neither side is handed over without saying yes.
  5. From then on you deal with each other directly. Nothing takes a percentage of the job.

Why it works

The demand already existsPeople ask in their own groups constantly — who can do this, does anyone know someone. Those questions almost never reach somebody who can do it.
Their words, not a form“Water coming in upstairs since September” tells you more than any category dropdown, and it is what they actually typed.
No lead resoldOne question goes to one person who said yes. It is not sold five times, which is the whole business model you are tired of.
Declining makes it betterSaying no is free and teaches it what you do not want. Nobody is penalised for turning work down.
No cut of the jobWhat you agree is between you and them. Being findable is the paid part, not a slice of the work.

Where it stops

It introduces people who both said yes. It does nothing on anybody's behalf after that.

No cold contact, either directionYou are never handed somebody's number without their yes, and you are never contacted about work you said you do not want.
It will not quote for youNo prices, no estimates, no commitments made in your name.
It does not scrape groups for leadsIt only sees a question somebody deliberately asked. It does not read a street's chat looking for opportunities.
No ranking you can buyThere is no position to pay for. Matching is on what you do and how far away you are.
It will not chase them for youAfter the introduction it is a conversation between two people. Nexy steps out.

Questions people ask

How do I find new customers without cold calling anybody?

By being findable at the moment somebody is asking, rather than going out to look. People constantly ask in their own groups who can do a particular job; those questions almost never reach anybody who can actually do it. When one matches what you do, you get asked whether you want it — one message, one tap — and the person asking gets asked whether they want the introduction.

Is this a lead-generation service that sells my details?

No, in both directions. One question goes to one person who said yes to it. It is not sold to four other trades, so you are not the third of five people ringing the same homeowner, and they are not fielding five calls about a question they asked once. Nobody is paying for a position in a list either — matching is on what you do and how far away you are.

Does it take a percentage of the work?

No. What you agree with the customer is between you and the customer, and nothing is skimmed off it. Being reachable costs nothing; being found — strangers' questions reaching you — is the part you pay for, as a flat thing rather than a cut. That distinction is deliberate: a commission on the job turns the whole arrangement into something that has to maximise jobs.

What do I actually see before I decide?

What they wrote, in their words, and roughly where they are. “Terraced house, chimney on the party wall, water coming in upstairs since September, wants someone to look before quoting” is a far better basis for a yes or no than any category dropdown. What you do not see is their number, until they have said they want the introduction.

What happens if I say no?

Nothing bad, and it makes the next one better. Declining is free, it carries no penalty and no ranking consequence, and it teaches the matching what you are not interested in. People who say no to the wrong jobs get better matches than people who say yes to everything, which is the opposite of how paid lead services work.

Does it read people's group chats looking for work for me?

No. It only ever sees a question somebody deliberately asked, meaning they were actively looking for someone to do the thing. Nothing reads a street's conversation hunting for opportunities, and there is no monitoring of chats on your behalf — which is also why what arrives is a real request rather than a guess at one.

Can it quote or agree a price for me?

No. It makes the introduction and steps out. No price is suggested in your name, no estimate given, no date agreed. From the moment you both said yes it is a conversation between two people, which is the only arrangement where you can actually judge the job before pricing it.

Does this work for things that are not trades?

Yes. The pattern is any case where somebody is asking in plain words for something you do — a bookkeeper, a dog walker, a tutor, a photographer, a cleaner, a translator, somebody who can fix a specific machine. The narrower and more concrete the way you describe what you do, the better the matches are, because it is being matched against how people actually ask.

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How to find new customers without cold calling anyone